VIPLINEUP: A diverse and discerning listing of top pick Bay Area lifestyle and entertainment activities in culture, food, fashion, music, dining & philanthropy.
Our audience...
"Not interested in the club scene, way too active to ‘just sit at
home at watch TV', too busy to navigate through all of the
various media to find appealing activities, searching for
more ways to socialize with their peers, currently living
or aspiring to live an affluent lifestyle, and maintaining
a cross cultural perspective with an attraction
to an array of entertainment and events of diverse origin."
KEY FEATURES
Channel Options
- Weekend Lineup: email (weekly on Thursdays - sample)
- Exclusive eblast: sample
- Twitter (new): VIPLineup | Only in Oakland | VIPLineup Famliy | VIPLineup East Bay | VIPLineup SF
- Website Listing: VIPLineup.com
- Coverage: East Bay, San Francisco, some Peninsula
- Audience: aspiring, affluent, educated
Size (email) - 12,000 adult "opt in" subscribers
Age - age 25 - 54 (avg 38 yrs)
Income: avg. $75k - $100k
Ethnicity: 68% African American, 25% Caucasian and 10% other
ADVERTISING OPTIONS, PRICING & DIMENSIONS
- Event listing in the weekly Weekend Lineup eblast (sample eblast). VIPLineup produces a Top Picks event listing (Weekend Lineup) which is emailed weekly (Thursdays) to 12k subscribers
- Cost - complimentary with banner ad purchase otherwise 2 ticket exchange (VIP if offered)
- Events added to the database are at the sole discretion of the editorial review staff
- Use the link at the bottom of the page to submit your event to our database for consideration
- Banner ad (2 types: main body or sidebar) in the weekly Weekend Lineup eblast (sample eblast)
- Main body: $75/wk, $225/4 wks (4 we gets a 25% discount) || 470 pixels wide x 60 pixels tall
- Sidebar: $50/wk, $150/4 wks (4 weeks gets a 25% discount) || 125 pixels wide x max 470 pixels tall
- Artwork supplied by advertiser
- Use the link at the bottom of the page to add submit your paid advertising request
- Exclusive eblast (up to 3 advertisers/eblast, weekly on Mon or Tues) || sample
- $150/wk, $450/mo (4 weeks, 25% discount)
Fall Introductory Offer - $125/wk, $375/mo (4weeks, 25% discount) || max 700 pixels wide x 1200 pixels tall - Artwork supplied by advertiser
- Use the link at the bottom of the page to add submit your paid advertising request
- Twitter Listing - complimentary with banner ad purchase, otherwise depends on schedule and demand
DEADLINES, PAYMENT & TERMS
- Schedule: artwork due 48 hours in advance of e-broadcast date
- Payment: accounts will be invoiced via paypal in advance of e-broadcast. Prompt payment required. Checks not recommended, accepted on a case by case basis.
